Reaping the Rewards: Things to Consider when Setting up a Retail Loyalty Scheme

In-store loyalty card

Customer loyalty is one of the most valuable assets you can have, and engaged, loyal customers can be some of your brand’s most influential advocates. As such, it is well worth investing time and money in acquiring, consolidating and growing customer loyalty. Retail loyalty schemes are a powerful and proven way of doing this, and although there is a cost involved in setting them up, it’s an investment that will pay for itself many times over.

The benefits are many, as we’ve discussed previously, but ultimately the primary goal of any loyalty programme is to boost customer retention. In addition to this, they are an invaluable way of providing you with vital information about your customer base.

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Good Shopping

As the sector has become more professional and more specialised, charity shops are contributing to a more vibrant and eclectic retail mix on high streets.”

“This trend towards greater specialisation can enable charity shops to become destination stores, which can add value to the high streets in which they are located.”
DEMOS REPORT

It is estimated that there are more than 11,000 charity shops in the UK, generating more than £295m for a range of good causes in the UK each year.

Whilst the charity sector is not immune from the challenging trading conditions that are closing high street shops, it is undoubtedly a cornerstone of the bricks and mortar retail sector. But contrary to the popular belief that our high streets are full of charity shops, they make up only four per cent of total retail units in the UK, compared to the national vacancy rate of around ten per cent.

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Retail jargon buster – part 1

Retail Jargon Buster

Do you know your show-rooming from your drop-shipping or your m-commerce from your social selling?

In the ever-changing world of retail technology, keeping up to date with the jargon in today’s retail sector can be quite a challenge. New retail terms pop up all the time, so to help you keep pace with the changing technology and the terminology, we’ve compiled a list of just some of the latest retail terms.

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It pays to choose Paymentsense

We are delighted to work with one of the fastest-growing payment processing companies in Europe and to bring a whole host of industry leading benefits to our clients. Paymentsense currently handle over £10 billion in annual transactions for over 70,000 businesses in Britain and Ireland.

As an independent company who have gone from start-up to over 70,000 customers in less than a decade, this is a team who know exactly what it’s like to start out on your own.

They understand the importance of making savings for small business and they use their considerable buying power to offer better fees. Paymentsense also understand the importance of being fully supported, their UK based technical support staff are on call 24/7 – so if anything should go wrong with your card machine, they’ll have it fixed in no time.

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