Reaping the Rewards: Things to Consider when Setting up a Retail Loyalty Scheme

In-store loyalty card

Customer loyalty is one of the most valuable assets you can have, and engaged, loyal customers can be some of your brand’s most influential advocates. As such, it is well worth investing time and money in acquiring, consolidating and growing customer loyalty. Retail loyalty schemes are a powerful and proven way of doing this, and although there is a cost involved in setting them up, it’s an investment that will pay for itself many times over.

The benefits are many, as we’ve discussed previously, but ultimately the primary goal of any loyalty programme is to boost customer retention. In addition to this, they are an invaluable way of providing you with vital information about your customer base.

Continue reading

Farm Shop Scenario

As one of the country’s leading suppliers of retail and hospitality solutions, RMS have been providing the best EPoS systems and specialist software to our diverse range of clients for many years.

And with OpSuite EPoS we are proud to offer the premier retail management solution in the marketplace. It is a firm favourite with omni channel retailers because of the competitive advantage that it brings. This fully integrated system seamlessly controls products, pricing, orders, reservations, customer records, suppliers, shops and eCommerce stores.

We thought it would be a good idea to illustrate the many benefits of OpSuite by looking at a relevant industry scenario to show you just what it can do in a normal working day.

‘Company Farm Shop’ does not actually exist but this type of operation and its complex daily requirements certainly do!

Continue reading